WEB DISTRIBUTION
Dealer Specialties offers a superior alternative to "generic" data and stock images used on the Internet. By using "actual" data and "actual" pictures, Internet Marketing becomes much more productive, and aids dealers to get a greater return on their advertising investment. After collecting data, the Dealer Specialties technician captures digital photos of the vehicle, determining the best lighting and angle for an online presentation. Dealers have the option of up to 24 multiple photos of each vehicle, including both interior and exterior shots. Digital photography gives the cyber shopper more reason to inquire about the vehicle. More reason to visit the lot. More reason to buy!
The data collected on each vehicle serviced on your lot by your Dealer Specialties representative is then distributed on-line. MarylandCarDealers.com has one of the largest preowned databases in Maryland today. Together with our numerous marketing partners, we get your inventory out to prospective customers hassle free, and at a fraction of the cost of other advertising agencies.
Your vehicle data is collected and distributed, using GetAuto.com as the hub site, to as many as 120+ websites depending on your participation level.
There are two (2) ways of searching for a vehicle on our site:
- Direct Dealer Search
Accomplished by the customer selecting a state in which to buy and choosing a dealership from a listing of participating dealers in each county. The customer is then able to browse a current listing of that dealerships inventory online to choose a vehicle.
- Specified Vehicle Search
Accomplished by the customer selecting a state in which to buy and then choosing from a variety of vehicle options such as make, model, and cost. The customer is then able to browse a listing of specific dealerships offering the specified vehicle options chosen.
We offer a variety of options to enhance your online inventory listing.
Click on an option to view an example.
- Multi High-Resolution Photographs- Displaying multiple photos of vehicles on the Internet provides auto Dealers nationwide with a powerful marketing tool for competitively positioning their vehicles and attracting new customers. DS Photo Showcase allows dealers to post up to 24 photos per vehicle. Consumers can then click on the photo of their choice for a full-screen version, giving them a better look at the car or truck they’re interested in. These photos can be displayed on the Dealer's own web site, *AutoTrader.com Vehicle Details Page, DSI’s GetAuto.com web site, and MarylandCarDealers.com.
- Lead Generation- Receive email notification for prompt response times to customer inquiries or fax generation for management control.
That's not all! We also offer a variety of other enhanced internet marketing services.
- With Dealer Specialties AutoLink service, your current new and used vehicle inventory is posted on your own web site without the hassles of the upkeep. With AutoLink you will receive a custom built vehicle classified interface with your logo and color scheme in one of four designs which is continually updated by Dealer Specialties with your new and used vehicle inventory. Leads from your web site are forwarded to a main contact by email, fax, or both. Your dealership will also receive weekly and monthly reports of specific vehicle hits.
- Keeping your online inventory clean of sold units adds credibility to your dealership. It also ensures cyber shoppers get an accurate list of what vehicles are still available for sale before they visit your lot.
DS Update enables dealers the flexibility to make mileage, price, stock number, color, and marketing description changes to both new and used vehicle inventory. Dealers make the changes one time and they are automatically sent to every Internet site you use.
- Vehicle discrepancy or history reports are faxed directly to you the same day your dealership is serviced by our representatives with CarFax Reporting.
- Generate business by announcing sales, specials, or extended service contracts with our On-line Banners located at the bottom of every page of your online inventory listing, even on your on website with AutoLink. We offer a variety of banner options from secure online financial applications, directions banners, warranty banners, custom banners, and more.
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